B2B Converge Conversations
B2B Converge Conversations brings you closer to the people shaping B2B marketing. Through interviews, podcasts and video discussions we go beyond job titles to the thinking, experience and lessons behind them.
Our first conversations with B2B marketing leaders and practitioners are in production. Subscribe to The B2B Brief to hear the moment episode one is live, or follow along on LinkedIn.
Six formats, from long-form interviews to five quick questions, each designed to bring out a different kind of insight.
Long-form · 30–45 minutes
Long-form conversations with senior marketing leaders, founders, industry experts and influential professionals. Leadership, business transformation, marketing strategy, professional journeys and the future of B2B.
Short interview
Short, focused interviews with interesting people from across the B2B ecosystem. Five questions. Five perspectives. A fresh insight into the person and their thinking.
Interview or article
Real-world experiences from people doing the work: campaigns, strategies, tools, processes, challenges and lessons other professionals can learn from.
Interview
The priorities and pressures facing today's B2B marketing leaders, from team development and budget accountability to organisational change and growth.
Interview
How senior marketing leaders think about the role of marketing in the business, the board conversation and where they are placing their bets.
Podcast and video
Emerging technologies, artificial intelligence, data, automation and the developments that could reshape B2B marketing.
The opportunities, pressures and ideas shaping how B2B businesses market, connect and grow.
Relaxed and discussion-led, focused on useful insight and real experience rather than a promotional interview.
Tell us who you are and what you'd like to talk about, or recommend someone else.
A short call with Chris to find the story, the angle and the series that fits.
Usually 30–45 minutes, remote or in person, with no scripted answers.
Published across our channels and featured in The B2B Brief.
Are you building something interesting, leading change, challenging conventional thinking or bringing a different point of view to B2B marketing? We would love to hear from you.
We welcome marketing leaders, practitioners, founders, consultants, technology specialists and professionals with meaningful experience to share.
Good questions. Interesting people. Fresh perspectives.
B2B Converge Conversations
